Well I do have 100 reasons, but I will start with:
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Sunshine and great weather just about everyday of the year
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Magnificent beaches all along the coast
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An awe inspiring tropical backdrop
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Fantastic Shopping
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Numerous fine golf courses both public and private
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Scuba and Snorkeling
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Great cutting edge cultural influences
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Art Basel-Miami Beach
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The Boat Show(s)
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South Beach
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Miami Dolphins, Miami Heat, Florida Panthers, Miami Hurricanes
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Diversification of people from all over the world
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Horse Racing, Seminole Hard Rock Hotel and Casino and other gaming centers
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A great vacation destination for people from all over the world.
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A relaxed lifestyle or not: Dress casually and live casually or not. Both work just fine
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Opportunities to live a city lifestyle or live in a suburban family oriented community
I could go on and on with my list but I am stopping here for now. For many this translates into a great environment to live a healthy, intellectually stimulating, culturally rich lifestyle. South Florida is a unique great place to live.